Why scam ad occurs?
Why creative people have a willing to create scam ads?
What is the cause?
Those because of disappointing and frustrating toward the client for having rejected their brilliant creative ideas or because they hungry for awards?
Or they just want to exist?
Or a need to show off?
Which one does drive you to get an award?
When you got an award from your scam ad, are you happy?
What do you really expect?
I think this following line can refresh yourself :)
Be yourself, but don't be selfish